⭐ Success Story: Busy Boys Roofing Ltd.
Company: Busy Boys Roofing Ltd.
Location: Surrey, BC
Industry: Roofing
The Challenge
Busy Boys Roofing had already built a strong reputation in Surrey with a 4.9-star Google rating. While impressive, the company recognized that the difference between a 4.9 and a 5.0 could have a real impact on customer decision-making.
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Research shows that customers are 44% more likely to consider a business with a perfect 5-star rating compared to one with slightly less.
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Recent reviews matter even more—79% of consumers say they only trust reviews from the past 3 months.
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Just a single decimal point improvement in star ratings can increase conversion rates by 10–15% in local service businesses.
For Busy Boys, reaching 5.0 wasn’t just about optics—it was about creating measurable business impact.
The Approach
Busy Boys Roofing partnered with us to implement an automated review collection system that worked seamlessly with their existing operations:
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Integration with Xero – The system was connected to their accounting program, automatically triggering a review request once a customer made full payment.
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Smart Reminders – Most reviews came after customers received automated reminders, saving the team hours of manual follow-up.
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Consistent Flow of New Reviews – The automation ensured every completed job had the chance to become a powerful review online.
This hands-off approach eliminated the need for Busy Boys to chase reviews manually, while ensuring customers were reached at the perfect moment—right after a positive service experience.
The Results
In just 4.5 months, Busy Boys Roofing:
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Boosted their Google rating from 4.9 → 5.0 stars.
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Collected a steady stream of new, recent reviews—strengthening credibility.
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Freed up internal resources by removing the burden of manual follow-up.
Why this matters:
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5-star businesses get 25% more clicks from Google Maps results than 4–4.9-star competitors.
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According to BrightLocal, 87% of consumers won’t consider a business under 4 stars—so climbing to a perfect 5 ensures they capture the highest trust tier.
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Higher star ratings directly influence revenue: Harvard Business Review found that a 1-star increase can boost revenue 5–9%.
Takeaway
The jump from 4.9 to 5.0 may look small on paper, but in the eyes of potential customers it’s a powerful differentiator. For Busy Boys Roofing, this automation not only perfected their online reputation but also created a repeatable system for long-term growth.
Want the same results?
With automation, you can collect reviews effortlessly, save time, and build a reputation that wins more business.
This post first appeared on https://blog.renovationfind.com